Aggressive investment in local content, pricing, and new entrants in over-the-top (OTT) services – like Netflix – are driving a dramatic shift among premium customers, posing a threat to pay-TV providers like Multichoice, according to analysts.
Multichoice Group CEO Calvo Mawela recently told analysts that “after almost 40 years since we first launched pay-TV in South Africa, the business is starting to mature.”
“[We] … need to adapt and shift our focus,” Mawela said during the group’s results presentation for the year ended 31 March 2022.
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